Ally is a leading digital financial services company. Feature Guard, an offering under the Ally Premier Protection (APP) product umbrella, protects customers’ vehicle tech and safety features beyond “standard” OEM warranties. I had the opportunity to create a campaign that better arms dealers with the information and training materials needed to increase Feature Guard contract sale.

Deliverables:

  • Email Campaign comprised of
    3 touch-point emails

  • Lead-collecting Landing Page

UI/UX Design

Digital Design

Branding

My Role: Graphic Designer, Web Designer